AI tool privacy · Wix
Wix AI and your company’s data
By David Michaelson, MS Last checked October 24, 2026
The short answer
Wix’s Generative AI Policy lists your site content, such as images and page layouts, and data about you and your site visitors among the sources it uses to build its AI; the pages we read name no way to opt out.
Safer setup: Do not upload customer lists, private documents, or anything confidential to your Wix site or its AI tools.
The five answers
Each answer comes from Wix’s own policy or help pages, with the link and the date we read it. Setting names are quoted exactly as Wix writes them.
We could not confirm 2 answers on Wix’s own pages. Those answers say so in plain words and link to the page we checked.
| Question | All Wix accounts |
|---|---|
| Trains on your data by default? | Yes. Wix lists user content, such as images and page layouts, and automatically collected data about users and their site visitors among the data it uses for its generative AI. The pages we read name no opt-out. Read on October 24, 2026 Source: support.wix.com |
| How long your data is kept | Wix keeps personal information as long as reasonably needed for the purposes in its privacy policy, depending on how sensitive it is and what the law requires. Read on October 24, 2026 Source: wix.com |
| Who can see it | Not confirmed. The pages we read do not say who at Wix can see your content when it is used for AI. Page checked: support.wix.com, October 24, 2026 |
| Where data is stored | Not confirmed. The pages we read do not say where Wix stores your site content. Page checked: wix.com, October 24, 2026 |
| How to delete | Follow Wix’s “Permanently Deleting Your Wix Account” guide, use its web form, or email privacy@wix.com. Read on October 24, 2026 Source: wix.com |
Safer setup, step by step
- To delete your data, follow Wix’s “Permanently Deleting Your Wix Account” guide or use its privacy request form. Source: wix.com for this step
What to write in your policy
Our Wix site holds only public business content. Customer records and private files stay out of Wix AI tools.